by Maria Zaharia | Feb 23, 2026 | News
TL;DR (The “No-Fluff” Summary) Who: Stefan Chiriacescu, Founder & CEO of eCommerce Today. Where: VSFA+ Expert Sessions, Online. When: February 5, 2026. The Big Idea: Stop treating email as a newsletter tool and start building it as an automated sales...
by Lucian Rotaru | Feb 20, 2026 | News, Shopify
The GPeC 2026 Winter School brought together a panel of professionals whose perspectives reflect different layers of the Romanian and regional e-commerce ecosystem. The discussion, moderated by Andrei Radu, founder of GPeC, included Stefan Chiriacescu of eCommerce...
by Maria Zaharia | Feb 20, 2026 | News
TL;DR (The “No-Fluff” Summary) Who: Paul Adrian Apostu, representing eCommerce Today. Where: E-commerce Germany Awards & Expo, Berlin, Germany. When: February 17–18, 2026. The Big News: eCommerce Today is a finalist in the Agency Showcase category. The...
by Stefan Chiriacescu | Feb 18, 2026 | News
TL;DR (The “No-Fluff” Summary) Who: Stefan Chiriacescu, Co-Founder of eCommerce Today. Where: AI Summit Europe 2026, Riga, Latvia. When: May 6–8, 2026. The Big Idea: The agency model of selling “hours” is dead. We are shifting to selling...
by Stefan Chiriacescu | Feb 17, 2026 | News
TL;DR (The “No-Fluff” Summary) Who: Stefan Chiriacescu, Founder & CEO of eCommerce Today. Where: Digital Marketing Europe 2026, Lisbon (Hall 4). When: April 15, 6:05 PM. The Big Idea: Stop using AI to create noise. Use it to build robust, automated...
by Katy Chiriacescu | Feb 12, 2026 | Shopify
The “Responsive” Lie: Why You Are Losing Money Let’s look at the hard data. Open your Shopify Analytics. Filter by “Device.” If you are like most brands in 2026, your dashboard looks something like this: Desktop Conversion Rate: 3.5% Mobile...
by Stefan Chiriacescu | Feb 12, 2026 | Marketing Tools & Services
In eCommerce, we’ve spent years focusing on one thing: the click. We optimized our Shopify stores to rank in search results and get people to visit our site. But in 2026, the way people find information is changing. At eCommerce Today, we don’t look at AI as a trend;...
by Katy Chiriacescu | Feb 12, 2026 | Apps, Marketing Tools & Services, Shopify
The Reality Check: Dropshipping is a Logistics Method, Not a Business Model Let’s cut through the noise. If you are asking, “Can I still slap a $5 AliExpress gadget on a Shopify store and make millions?” the answer is a hard no. That era ended years ago....
by Stefan Chiriacescu | Feb 11, 2026 | Operational Tips & Tricks, Shopify
I’m writing this because I’m preparing my sessions for several major stages, webinars, and podcasts this year, all over Europe. I’ll be talking to thousands of founders and marketers about the convergence of AI and commerce, but stage time is always limited. I wanted...
by Stefan Chiriacescu | Feb 10, 2026 | Shopify
1. The Elephant in the Room: The $2,300+ Monthly Cost We talk to clients weekly, if not daily, who ask the same question: “Stefan, is it actually worth upgrading to Shopify Plus?” And honestly, I get it. When you first see the price tag, it’s a shock. In...
