BFCM Checklist

Q4 is won in September. Here’s the checklist that proves it.

Every year, the same story. Brands spend October arguing about the discount, November firefighting broken flows, and December apologizing for missed shipping cut-offs. The revenue was never lost on Black Friday. It was lost eight weeks earlier, in the planning that didn’t happen.
This is the exact roadmap we run for the brands we manage, from the first warm-up campaign to the post-holiday retention push. And because a $8K budget and a $80K budget should never run the same plan, we built it in three versions. Pick the scenario closest to you and work through it phase by phase. Your progress saves automatically on this device.