Shopify Agency

Store Management services

Over the last 11 years, we have launched, consulted, or offered staff support services to 300+ eCommerce companies from N. America and Europe across a wide range of verticals: fashion, beauty, sports, home & garden, automotive, pet stores, toys, hand-made goods and more.

Certified Shopify experts

In the last years, our focus switched from Magento to Shopify and we have been heavily involved and actively helped 100+ websites with various Shopify-related issues.

From complete website build to theme customization, from store migration and catalog management to app development, we are certified 5* Shopify Experts and we can help you grow your business.

The beauty of Shopify is that most functionalities do not require custom development work. That is the main reason.

In order to have a successful Shopify store you need to have:

Solid Foundation

A sturdy, feature-rich, responsive website that respects today’s best practices

Sales Funnels

Email automation with new subscriber flow (2 popups, 3 emails), abandonment flows (site, browse, added to cart, checkout – 10 emails), new customer flow (3-4 emails to drive a second sale), repeat customer flows (2 emails to build the brand), UGC flow (to generate reviews), replenishment flows and more

Push Traffic

To the site and continuously work to optimize (by doing weekly checks of google analytics and working towards driving the conversion rate up, the bounce rate down, the exit rate down)

1. Website build or redesign

With the store management services, our Shopify Agency can help you build your store from scratch and assist you every step of the way:

  • Product Data Gathering: from SEO optimized content: titles & descriptions to image editing to setting up meta fields, adding tags, creating collections, and building layouts
  • Theme and Apps research and recommendations through competitor analysis, industry best practices, and customer requirements
  • Brand style guide – a digital document that specifies every aspect of the look and feels of your brand: logo, color palette, typography, tone of voice, other imagery: photos, illustrations, and artwork
  • Navigation: building website main menu, footer menu, and other navigation menus needed, creating collections and linking accordingly
  • Install and configure the theme –  going through each website element and section, removing some unneeded features and adding other features that make sense to the website functionality; typography – fonts, size, and colors
  • Create header: select which elements make sense in the header, adjust logo height and menu layout for an optimized header that includes: the main menu, search bar, cart and account icon, logo, and tape with the selling proposition
  • Create footer: create navigation menus for the footer, link them to the theme, and adjust the layout so that all elements are neatly combined: all needed policies and pages: about us, shipping policy, return policy, privacy policy, terms, and conditions, contact details, newsletter subscription section. We will create standard legal policies for the footer menu
  • Build and design a homepage that converts the brand’s message. Some recommended sections: a nicely designed main banner that tells the client what the site is about and why they should buy the products/use the services, featured products, collections, “our story”, reviews, product/store benefits bullet points
  • Collection and product page build: we can work on collection filters, description, and header, layout, product sorting. The product page needs to be properly adjusted to the rest of the website, adding tabs for detailed information, size charts, dynamic button, payment icons, product labels
  • Static pages: we can create custom pages for image display, about us, coming soon, contact us. We can also help with content for these pages
  • Checkout customization: add logo and adjust colors and fonts; go through all settings for checkout and make sure it fits the website requirements
  • Apps installation and removal recommendations. Each app does add to the theme code and impacts the speed of the store. If an app is not used or the impact is not noticeable, we recommend removing it. Publish the new theme only once all apps were evaluated and assessed with the client. Each time a new app is to be installed, we recommend backing up the theme (Duplicate it) and if the app is not what was expected, publish the fresh theme without app leftover code
  • Order Notification Customization: we can customize transactional emails (order confirmation, shipment confirmation, order delivered) to show your store logo and colors. For more advanced customization of the text, and layout, we can work on HTML code

2. Consulting & Auditing

We offer audits and strategy consulting in the following areas:

Shopify Site SEO Audit – we run your site through professional tools and will point out all of the SEO issues you need to fix or improve in order to increase your rankings.

Shopify Site Usability Audit – We will look at the website’s header, footer, homepage, collection, and product page structures, on static pages, search results pages, and shopping cart. We will check these pages for technical problems and compare them against industry best practices. You will get one final list of tasks that need to be completed in order to improve the website’s usability, complete with snips of the problems and solutions.

Email Marketing Automation for your Shopify Store – We will look at the email marketing workflow and processes, infrastructure, data quality, lists and audience segmentation, performance metrics, and integration. You will get one final list of recommendations, complete with snips of the problems and solutions.

Store Setup Guidance – Get help setting up things like payment and shipping options, custom store URLs, or website access controls.

If you’re looking for a Shopify Agency to review and optimize your store, we can help analyze data, work on audits and follow up with recommendations on how to take your business to the next level!

3. Content creation

Do you need help with website content? We’ve got you covered! Here is what we can do:

Blog Posts – Creating keyword-oriented blog articles based on a wide variety of categories

Product Descriptions – Optimize product titles, descriptions, meta information, and images

Collection Descriptions – Optimize category/collection titles and descriptions – SEO friendly

Social Posting/Recurring social posts – Creating optimized posts for social media channels – image, video, gif, text

Static Pages – “About us”, “Our Story”, “Our product”, etc – these are some examples of static page content that we can assist with

Email Marketing Content – whether you need help with email marketing automation or promotional campaigns, we would gladly help build the content for it

4. Graphic Design

Create visual assets that speak to your brand identity and make your Shopify store stand out:
Brand Guide – A brand kit is essentially a toolbox for spreading your brand’s visual identity across everything you design Landing Pages and Infographics – Preparing landing pages based on ideas or requirements. From wireframes to the final product. Banners – Banners optimized for a website, social media, email, social and regular print
Newsletters – Email templates optimized for desktop/mobile view based on today’s best practices Static Pages – “About us”, “Our Story”, “Our product”, etc – these are some examples of static page content that we can assist with Video and Photo Editing and Optimization – optimizing and editing videos and photos for web use

Let’s discover how our Shopify Agency can help you to find the best approach, tools, and optimal direction!

FREE Shopify Store USABILITY AUDIT!

Our team of experts will go through each page type on your website on several devices. We will look at the website’s header, footer, homepage, collection and product page structures, static pages, search results pages, and shopping cart. We will check these pages for technical problems and compare them against industry best practices. You will get one final list of tasks that need to be completed in order to improve the website’s usability, complete with snips of the problems and solutions. You will then be able to implement the fixes on your own or use our team to assist you every step of the way.