eCommerce Guides
8 Step – Complete Email Marketing Checklist
Doing Email Marketing correctly is something that evades the vast majority of eCommerce stores. Most forget to do even the most basic of operations. I've compiled the below checklist for you to follow and ensure you are doing things right. Follow it closely and get a...
Buckets & Spades Usability Audit
Website Speed - Google Page Speed Results Homepage 26/100 on mobile, 64/100 on desktop Category page: 33/100 on mobile, 65/100 on desktop Product page: 23/100 on mobile, 58/100 on desktop You could easily and painlessly improve speed by reaching out to your hosting...
On-site Search Optimization – Show Relevant Search Results
Most companies will focus their time and money on getting more traffic on their websites through organic (SEO) and paid (CPC) efforts but very few will actually review and optimize what happens with Search on their own sites. Why does Onsite Search Matter? Just think...
Landing Page Optimization – Keep your Conversion Rate under control
First impressions matter a lot in eCommerce. Landing Pages can be Categories, Products, Content Heavy Pages (blog posts), or your Homepage. In this article, we're going to go through how professionals execute Landing Page Optimization and we're going to share a...
Magento 2.3.4 & Shopgate – Critical Issue, Beware!
Updating to the latest versions of Magento 2 is a must-do these days as the updates bring lots of fixes for this, still new, platform. If you are using Shopgate and are planning to update to Magento 2.3.4 beware of a major issue. First of all, please review the...
From Retail Store to eCommerce – Never Made More Sense
With COVID19 we have entered uncharted territory within our business and our personal lives. This period is affecting everyone and anyone. I've been speaking to clients that have had to do the unimaginable - close all retail stores and brace for, what can potentially...
Selling on Marketplaces From Magento – M2EPro
Selling on Marketplaces can seem to be a daunting task when you think about inventory and order management. You will need to list products, sync their inventory and product data, sync orders and fulfillment data (i.e. tracking information). Over the years I've worked...
7 Myths That Stop You From Selling on Marketplaces – Debunked!
Selling on marketplaces should be something everyone is doing however I often find myself talking to clients that are opposed to doing this for various reasons. Read below to understand why those are non-issues and then how you can quickly get set up. It's hard to...
Keep Magento Clean – Why and How in 3 Easy Steps
Magento website owners often fail to do recurring cleanup tasks. I've never worked with a company that had this dialed down. Keeping your user-submitted data in check is very important for multiple reasons, ranging from site speed to usability and finally to security....
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