TL;DR (The “No-Fluff” Summary) Who: Stefan Chiriacescu, Co-founder & CEO of eCommerce Today and Galina Astapenko (Blend AI) Where: Live Webinar When: 23 September, 2026, 15:00-16:00 The Big Idea: Your success during peak sales season is decided before...
Your store isn’t broken. It’s just an iceberg. Here’s a pattern we run into constantly: a founder calls us convinced their store “just needs a redesign.” We open the admin, poke around the backend for twenty minutes, and the real story...
Most conversion rate optimization work ends at the buy button. Merchants tune headlines, shrink forms, test button colors, and speed up load times. All of that moves shoppers toward the cart. None of it answers the one question standing between a specific shopper and...
If you’re thinking about selling your ecommerce business in the next year or two, there’s some good news: there are plenty of buyers looking for quality businesses. The challenge? Buyers have become much more selective about what they’re willing to...
Executive Summary Customer support in European e-commerce is undergoing a massive shift. Across the industry, support teams are no longer acting as reactive cost centers that merely answer “Where is my order?” (WISMO) tickets. When set up correctly,...
Getting people to visit your online store is hard work. But keeping them on your site and convincing them to buy? That is where the real challenge lies. When store visitors encounter generic product displays or irrelevant cross-sells, bounce rates surge, cart sizes...
For most of its life, Shopify Sidekick has been a helpful generalist. It could answer questions about your store, draft a bit of copy, nudge you toward the right admin screen. Useful, but generic — the same assistant most merchants got, working off the same general...
Picture this familiar scenario: an e-commerce brand wants to boost sales, so the team launches an A/B test. They tweak a call-to-action (CTA) button from green to orange, add an emoji to an email subject line, or swap out a hero banner. Two weeks later, the results...
TL;DR (The “No-Fluff” Summary) Who: Stefan Chiriacescu, Co-founder & CEO of eCommerce Today — Shopify Plus Partner, Klaviyo Master Platinum Partner, international speaker on AI-augmented organizations. Where: Main Stage, EcomExpo 2026, Samsung...
TL;DR (The “No-Fluff” Summary) Who: Stefan Chiriacescu, Co-founder & CEO of eCommerce Today — Klaviyo Master Platinum Partner and Shopify Plus Partner. Where: EcomExpo 2026, Samsung Conference Center at Tech Zity, Vilnius — the Baltic’s largest...
