Shopify Growth Strategy: How to Find Your Next Growth Opportunity Most Shopify brands don’t have a shortage of growth ideas. They have too many. Should you spend more on Meta, invest in SEO, improve product pages, build more email flows, work on mobile UX or...
Introduction A good Shopify store audit used to eat up days before we even got to the interesting part. Most of that time went into exporting reports, copying numbers between tabs, and cleaning up spreadsheets. That has changed. Shopify now has a native connector for...
Most retention conversations start too late. A brand looks at a flat repeat-purchase rate, a welcome flow that converts fine but reaches too few people, a win-back campaign landing on a list that is smaller than it should be, and the instinct is to fix the flows....
For years, WhatsApp lived in an awkward spot for Shopify merchants. Everyone knew the numbers were good, with open rates north of 90% and reply rates email could only dream of, but the channel sat outside the platform. You collected numbers in one tool, stored consent...
TL;DR (The “No-Fluff” Summary) Who: Stefan Chiriacescu, Co-founder & CEO of eCommerce Today and Galina Astapenko (Blend AI) Where: Live Webinar When: 23 September, 2026, 15:00-16:00 The Big Idea: Your success during peak sales season is decided before...
Your store isn’t broken. It’s just an iceberg. Here’s a pattern we run into constantly: a founder calls us convinced their store “just needs a redesign.” We open the admin, poke around the backend for twenty minutes, and the real story...
Most conversion rate optimization work ends at the buy button. Merchants tune headlines, shrink forms, test button colors, and speed up load times. All of that moves shoppers toward the cart. None of it answers the one question standing between a specific shopper and...
If you’re thinking about selling your ecommerce business in the next year or two, there’s some good news: there are plenty of buyers looking for quality businesses. The challenge? Buyers have become much more selective about what they’re willing to...
Executive Summary Customer support in European e-commerce is undergoing a massive shift. Across the industry, support teams are no longer acting as reactive cost centers that merely answer “Where is my order?” (WISMO) tickets. When set up correctly,...
Getting people to visit your online store is hard work. But keeping them on your site and convincing them to buy? That is where the real challenge lies. When store visitors encounter generic product displays or irrelevant cross-sells, bounce rates surge, cart sizes...
