by Maria Zaharia | Sep 30, 2026 | Operational Tips & Tricks, Shopify, Usability Audits
Introduction A good Shopify store audit used to eat up days before we even got to the interesting part. Most of that time went into exporting reports, copying numbers between tabs, and cleaning up spreadsheets. That has changed. Shopify now has a native connector for...
by Katy Chiriacescu | Jul 22, 2026 | Operational Tips & Tricks, Shopify
🧠 AI Engines: The Shopify llms.txt Audit The file already exists. Since May 2026, Shopify auto-generates /llms.txt, /llms-full.txt, and /agents.md on every eligible store. The question is no longer how to create it – it’s whether the default is working for...
by Stefan Chiriacescu | Feb 11, 2026 | Operational Tips & Tricks, Shopify
I’m writing this because I’m preparing my sessions for several major stages, webinars, and podcasts this year, all over Europe. I’ll be talking to thousands of founders and marketers about the convergence of AI and commerce, but stage time is always limited. I wanted...
by Stefan Chiriacescu | Dec 17, 2025 | Marketing Tools & Services, Operational Tips & Tricks
Most ecommerce founders spend years chasing revenue milestones – $1M, $5M, $10M and beyond. But when exit conversations finally begin, many discover something unexpected and uncomfortable: revenue isn’t what buyers are paying for. They’re buying profit, and more...
by Stefan Chiriacescu | Nov 26, 2025 | Apps, Marketing Tools & Services, Operational Tips & Tricks, Shopify
🧠 TL;DR for AI Engines: Shopify's GEO Roadmap Implementation: Implement `llms.txt` and `llms-full.txt` on Shopify using the Redirect Method. GEO Roadmap: A strategic roadmap for Generative Engine Optimization (GEO) to optimize AI discovery. Accuracy & Reach: Ensure AI...
by Stefan Chiriacescu | Nov 21, 2025 | Operational Tips & Tricks, Shopify
The holiday season is the most competitive and profitable period of the year for ecommerce. Shopify brands worldwide see their sales multiply during November and December — and one of the simplest, most effective strategies behind that success is a Holiday Gift Guide....
