Why Klaviyo
It’s a customer data platform, not just email.
Klaviyo syncs real-time behavioral data directly from your Shopify store-from browsing patterns to predicted lifetime value-allowing you to send hyper-personalized messages when intent is highest.
How we unlock its full revenue potential:
- Turn Data into Revenue: We map raw customer behaviors into high-converting lifecycle journeys.
- Scale Beyond Broadcasts: Transform standard email blasts into predictable, automated sales engines.
- Maximize ROI: Stop leaving money on the table by utilizing advanced logic, predictive analytics, and dynamic segmentation.
Our Klaviyo services
Frameworks That Scale with Your Store
Flows & automation
We build and optimize the full lifecycle in Klaviyo: welcome, abandoned cart, browse abandonment, post-purchase, win-back, replenishment, using Klaviyo’s conditional splits, triggers, and A/B testing to squeeze revenue from every path.
Campaigns & calendar
Segmented campaigns planned, designed, and sent in Klaviyo, with performance tracked against your benchmarks.
Deliverability & account health
Domain authentication (SPF, DKIM, DMARC), sending-reputation management, and list hygiene, the technical foundation that keeps you in the inbox.
Klaviyo SMS
Native SMS built inside Klaviyo, so email and SMS share one profile, one segment, and one coherent journey.
Migration to Klaviyo
Moving from Mailchimp, Omnisend, or another platform? We handle the full migration: data, flows, templates, and authentication, with no gap in sending.
Proof & results
What clients see after we rebuild their Klaviyo account
All Above Boutique
After integrating Klaviyo and rebuilding flows & segmentation:
- +38% Email Revenue in the first 30 days
- Open Rates: 18% → 34%
- Welcome Flow: 41% conversion rate
- Cart Abandonment: 15%+ recovered sales
- List Growth: +25% with 100% deliverability
The Jewel Heart
After full Klaviyo setup, templates, automation, and reporting:
- +20% Overall Revenue increase
- Open Rates: +25% | CTR: +30%
- Welcome Flow: 41% conversion rate
- Email Conversions: +15% overall uplift
- Full Setup: Multi-channel automation & deliverability
133x Daily send volume for Infusion Blends over a nine-day domain warm-up, with delivery never below 95%
$44.4M Email revenue generated for our clients in 2025, up from $7.3M in 2021
Read the case study: Infusion Blends.
Our latest work
Here are a few examples of successful projects we’ve helped brands complete — each one with unique challenges and measurable results: All case studies
+230% revenue from automated flows after the rebuild that began at the end of 2025, with unique opens up 180% and conversion rate up 59%.
Dr Lamia: Lifecycle Email Marketing That Protects a Luxury Brand
Domain authentication, desktop and mobile signup popups and four behavioral flows with 17 emails, plus a growth roadmap for email, CRO and SEO.
Six Klaviyo flows with 16 emails and two pop-ups, built on a brand-aligned template with full domain authentication and handed over with training.
Daily send volume reached 133x the Day 1 level over a nine-day warm-up, with delivery between 95% and 100% every day.How we reduce risk
Many ecommerce brands hesitate to optimize or migrate their email setup because they’ve heard the horror stories – damaged domain reputation, broken flows, high unsubscribe rates, or wasted ad spend. Those risks exist when strategy and technical setup are handled incorrectly.
Here’s what a professional Klaviyo management eliminates:
- No spam folder landings – domain authentication (SPF, DKIM, DMARC) and deliverability hygiene guarantee inbox placement
- No broken automations or lost revenue – bulletproof flow logic and triggers capture every abandoned cart and browser lead
- No list fatigue or high unsubscribes – smart behavioral segmentation ensures customers receive only targeted, relevant messages
- No wasted data or lost customer history – flawless migration and integration retain all your historical segments and metrics
A well-planned retention strategy replaces uncertainty with peace of mind. You keep your sender reputation, maximize subscriber value, and turn your email list into a predictable, high-ROI revenue channel.
Why choose eCommerce Today?
Flows built to perform, not just to exist
As a certified Klaviyo Partner, we build your automations to the same performance standards used by the best-performing Shopify stores worldwide. Our team works within the platform’s most advanced capabilities, conditional logic, predictive data, and cross-channel orchestration, so your flows do more than look good.
Your brand benefits from:
- Enterprise-level strategy & setup
- Advanced segmentation and deliverability optimization
- Cross-channel flow orchestration (Email + SMS + Push)
- A partner recognized for measurable client performance
When we build flows, they don’t just look good — they perform.
Led by operators who ran their own stores.
Stefan Chiriacescu built and exited ecommerce businesses in the US and Europe before founding eCommerce Today in 2019. He speaks about marketing automation and AI at events from Riga to Ho Chi Minh City.
“‘Wasn’t me, the AI wrote it’ is not a strategy. Humans own the outcome.”
- Specialists, all in-house
- 30+
- Languages: English, Romanian, Italian, Hungarian
- 4
- Outsourced work
- None





Frequent questions
1. Do we have to be on Klaviyo to work with you?
This page is about our Klaviyo work specifically, but no, we’re also certified on theMarketer, Omnisend, and Brevo. If you’re on another platform, we’ll tell you honestly whether moving to Klaviyo is worth it for your business. For a platform-agnostic approach, explore our email and retention marketing services.
2. Can you migrate us to Klaviyo without losing data or sending history?
Yes. We handle the full migration, profiles, consent status, flows, templates, and domain authentication, with no gap in sending.
3. How long until we see results?
Rebuilt flows can start recovering revenue within the first weeks. Overall email revenue share typically climbs over the first few months as we test and refine.
Can you manage my flows long-term? Yes. We handle ongoing optimization, testing, and performance monitoring, not just the initial build.
4. Do you write the copy and design the emails?
Yes, full-service. You review and approve; no production work on your side unless you want it.
Let’s turn your emails into an automated growth system
Tell us about your current automations and we’ll prepare a free audit showing how to improve flow structure, timing, and revenue results.
- Europe
- +40 738 496 728





