eCommerce Guides
How to make a great Newsletter Subscription Popup for your Shopify Store
How to make a great Newsletter Subscription Popup for your Shopify Store Email popups are an incredibly useful asset for building your email list. They are an easy and effective way to generate new leads and add subscribers to your list. In the following article, we...
How to Enable Search Terms Tracking in Google Analytics for Shopify
Your website’s search is very important and you need to make sure that visitors are able to use it. Countless times we’ve seen big websites that showed results that were not optimized. Think about it – when searching for a brand, what would be best? To see a search...
How to design a Shopify store that converts
Shopify is a platform created in 2006 by two brothers, Tobias Lutke and Scott Luke. Initially, they planned to open an online store to sell snowboarding equipment, but in the absence of a dedicated platform, they decided to create Shopify and cover a market need. The...
Set Up Google Search Console & Bing Webmaster Tools on Shopify
Search engines crawl websites daily to find out what they offer. They look through categories, products, and static pages however sites have a lot more content than you can imagine. It is crucial to make it as easy as possible for these crawlers to find the most...
Set Up Google Analytics & Ecommerce Tracking on Shopify
In today’s data-driven world you NEED to have a firm grip on your website’s analytics if you want to be successful. Shopify gives you some reports but they are very basic. You need to understand where your visitors are coming from, what pages they are looking at....
How to set up the Bing Sales Channel on Shopify
So many of your competitors are missing out on Bing Ads. This gives you a great advantage with minimal effort. Microsoft Advertising (Bing Ads) has shown lower CPC and higher ROI for our customers. The volume is lower but why miss out on profitable sales? On top of...
Create a subscription business on Shopify
What is a Shopify subscription business: Maybe you want to create a subscription business on Shopify, but you’re not sure if it is for you. Getting personal is more important than ever today in e-commerce. Shopify stores make no exception. Imagine having a...
How to Optimize the User Experience on Your Shopify store
The discipline of behavioral psychology lies at the heart of creating compelling interfaces. Whether seeking to persuade, empower, or delight, behavioral psychology provides valuable insights into how people make decisions. DECISION MAKING We tend to think that we are...
Cart Abandon Email Series
Cart abandonment is the most inevitable situation in the e-commerce world. Nearly 76% of carts are abandoned every year – that means that only 1 in every 4 customers finishes their purchase. This comprehensive blog intends to look at how to recover lost customers by...
A Proven Approach for Selling & Scaling on Multiple Marketplaces
Online Marketplaces are some of the best marketing and sales channels any business owner must use as they are relatively easy and inexpensive to implement, they offer a great way to get better visibility for your products and brand and, they also provide extra revenue...
Web Site Homepage Sliders vs The Hero Layout
The success of your business depends on your website – it has to convey a clear message to the customer and persuade him to stay. Sliders – also known as carousels are the most popular right now. However, research has shown that they can seriously damage your...
How to Get Your Facebook Commerce Manager Eligible and Approved for Shopping
Are you trying to add Facebook as a sales channel to your Shopify store to list products to your Facebook/Instagram shop but you are stuck because your Commerce Account is not eligible for shopping? Don’t worry, it happens quite a lot and there is a workaround for it....