eCommerce Guides
7 Myths That Stop You From Selling on Marketplaces – Debunked!
Selling on marketplaces should be something everyone is doing however I often find myself talking to clients that are opposed to doing this for various reasons. Read below to understand why those are non-issues and then how you can quickly get set up. It’s hard to...
Keep Magento Clean – Why and How in 3 Easy Steps
Magento website owners often fail to do recurring cleanup tasks. I’ve never worked with a company that had this dialed down. Keeping your user-submitted data in check is very important for multiple reasons, ranging from site speed to usability and finally to security....
5 Wrong Reasons to Not Sell on Walmart
Selling on 3rd party marketplaces is one of the best ways to get additional revenue for your business. Why is it great? Because with a little knowledge or specialized help you can be up and running in no time. If you are not familiar with selling on marketplaces my...
34 Quick Usability Checks to Run Right Now for Better Ecommerce
100% of the 100+ websites I’ve run Usability Audits on have shown critical issues and I’m sure you will find problems on yours as well. When I start working with a new client I insist on doing a Usability Audit. This is nothing like SEO or Dev Audits. During a...
2020 – The Perfect Time to Upgrade Your Retail Business
Are you a retail store owner with very few or no online sales? If yes, then this article is for you. 2020 can be a great opportunity for you expand your retail store(s) operations online. It looks like a global recession will hit us in 2020, and it will hit...
Increase Foot Traffic in Your Retail Store – Email Automation
Using Email Marketing Automation is a good way to grow your online business but it’s also a GREAT way to grow your retail store foot traffic. Selling online implies you are investing money in bringing traffic to your website, there is no question about it. Traffic...
4 Advanced Email Marketing Automation Flows
In this guide, I will detail 4, more advanced, flows that you should set up as soon as possible within your Email Marketing Automation program. 1. Returning Customers These are customers who have placed 2 or more orders on your website. On top of the...
4 Simple Email Marketing Automation Flows
Get your first 4, basic Email Marketing Automation Flows ready today. I’ll explain each and share ideas you can use on your business. 1. New Subscribers New Subscribers have been to your website and have subscribed to your newsletter but they have not yet made a...
The Quick Guide to Email Marketing Automation
If you’re reading about Email Marketing Automation, odds are that you are familiar with the verbiage and have the basics already done and set up correctly. Let’s discuss the most important part of today’s marketing efforts – Email Automation and Personalization Sounds...
Email Marketing Automation – The Blueprint
Email Marketing Automation means sending out automated, or triggered, emails to your subscribers based on actions they take or have taken in the past. Automation emails range from the classic Shopping Cart Abandonment to Replenishment Campaigns, from Browse...
1 Key Element That Will Improve Your Bulk Sends
What are Bulk Sends? Bulk Sends are emails that you design and send to all or a large number of subscribers. The time when Email Marketing meant pushing Bulk sends 2-3 times per week in order to generate sales is DONE. You need to stop doing that right away because...
Increase your Email Open Rate with 3 Easy Steps
The Open Rate is a very important KPI that you are using to measure how many subscribers open your emails. You should be looking at, and constantly trying to improve your Open Rate. More Opens equal more chances to get your message and/or promotion across. If you...