Let’s skip the marketing hype. Shopify just dropped their Winter 2026 Editions, and as usual, there is a lot of noise. As operators who manage P&Ls every day, we do not care about shiny new toys. We care about features that reduce CAC, improve margins, or...
Shopify’s Unlisted Product Status is a powerful new feature that allows merchants to manage their product visibility in a more controlled and strategic way. Whether you’re running a private sale, testing products, or simply want to streamline your storefront, this...
Shopify just rolled out a new major update that will be a game-changer for merchants seeking to tailor their marketing efforts, promotions, and post-purchase experiences more precisely. The update introduces category-based segmentation of customers, allowing you to...
Starting an e-commerce business is an exciting journey, and Shopify offers the perfect platform to bring your vision to life. However, launching an online store in France requires more than just beautiful products and a compelling brand. It demands strict adherence to...
What Is LLMS.txt and Its Role in Shopify SEO LLMS.txt is a simple text file, but it’s becoming increasingly important in how websites are interpreted by language models such as GPT. If robots.txt sets the rules for search engine crawlers, LLMS.txt operates in a...
The holiday season is the most competitive and profitable period of the year for ecommerce. Shopify brands worldwide see their sales multiply during November and December — and one of the simplest, most effective strategies behind that success is a Holiday Gift Guide....
