by Stefan Chiriacescu | Dec 2, 2025 | Shopify
Shopify just rolled out a new major update that will be a game-changer for merchants seeking to tailor their marketing efforts, promotions, and post-purchase experiences more precisely. The update introduces category-based segmentation of customers, allowing you to...
by Stefan Chiriacescu | Nov 26, 2025 | Shopify
Starting an e-commerce business is an exciting journey, and Shopify offers the perfect platform to bring your vision to life. However, launching an online store in France requires more than just beautiful products and a compelling brand. It demands strict adherence to...
by Stefan Chiriacescu | Nov 26, 2025 | Apps, Marketing Tools & Services, Operational Tips & Tricks, Shopify
What Is LLMS.txt and Its Role in Shopify SEO LLMS.txt is a simple text file, but it’s becoming increasingly important in how websites are interpreted by language models such as GPT. If robots.txt sets the rules for search engine crawlers, LLMS.txt operates in a...
by Stefan Chiriacescu | Nov 21, 2025 | Shopify
The holiday season is the most competitive and profitable period of the year for ecommerce. Shopify brands worldwide see their sales multiply during November and December — and one of the simplest, most effective strategies behind that success is a Holiday Gift Guide....
by Stefan Chiriacescu | Nov 20, 2025 | Shopify
While AI is revolutionizing the startup phase, the reality for established or ambitious e-commerce brands is that the true cost of a generic site isn’t measured in dollars, it’s measured in lost conversion rate (CRO), limited flexibility, and constrained...
