Guides for eCommerce Business that have a retail location
Create a Local Inventory Feed for your Shopify Store
If you have a physical retail store behind your Shopify website you can show your local inventory in free product listings on Google so people can see what’s available in-store. No ad campaigns are required! We’re going to show you how you can set up a Local Inventory...
Shopify Pricing Explained: Which plan to use?
*This article has been updated in September 2025 Navigating the world of e-commerce platforms can be daunting, especially when understanding pricing structures. Shopify, a leading name in online business solutions, offers multiple plans tailored for different...
How to set up Google Analytics 4 (GA4) on your Shopify Store
Google Analytics is a great tool that helps users understand how visitors engage with their websites! If you have an online store on Shopify, we recommend not limiting yourself to only using the reports provided by Shopify. Google Analytics is a more powerful tool...
How to add Pinterest to your Shopify sales channels
Nowadays Pinterest is one of the most attractive platforms for the ones who want to find a bit of inspiration. As the company describes itself, Pinterest is a visual discovery engine for finding ideas like recipes, home and style inspiration, and more. The marketers...
How to Enable Search Terms Tracking in Google Analytics for Shopify
Your website’s search is very important and you need to make sure that visitors are able to use it. Countless times we’ve seen big websites that showed results that were not optimized. Think about it – when searching for a brand, what would be best? To see a search...
How to design a Shopify store that converts
Shopify is a platform created in 2006 by two brothers, Tobias Lutke and Scott Luke. Initially, they planned to open an online store to sell snowboarding equipment, but in the absence of a dedicated platform, they decided to create Shopify and cover a market need. The...
Set Up Google Search Console & Bing Webmaster Tools on Shopify
Search engines crawl websites daily to find out what they offer. They look through categories, products, and static pages however sites have a lot more content than you can imagine. It is crucial to make it as easy as possible for these crawlers to find the most...
Set Up Google Analytics & Ecommerce Tracking on Shopify
In today’s data-driven world you NEED to have a firm grip on your website’s analytics if you want to be successful. Shopify gives you some reports but they are very basic. You need to understand where your visitors are coming from, what pages they are looking at....
How to set up the Bing Sales Channel on Shopify
So many of your competitors are missing out on Bing Ads. This gives you a great advantage with minimal effort. Microsoft Advertising (Bing Ads) has shown lower CPC and higher ROI for our customers. The volume is lower but why miss out on profitable sales? On top of...
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