by Katy Chiriacescu | Mar 27, 2026
Case Study: Architecting a True B2B Experience on Shopify Plus without Custom Code In the enterprise tech and SMB supply space, the biggest friction point is the “hybrid” struggle. Most brands try to force B2B customers into a B2C interface, resulting in a...
by Katy Chiriacescu | Mar 27, 2026
Case Study: Automated EDU Verification Systems for Shopify Plus In the high-tech vertical (phones, tablets, laptops), Back To School is a margin minefield. Most retailers leak profit through generic discount codes that end up on coupon sites. The client needed a...