by Stefan Chiriacescu | Feb 26, 2026 | Shopify
As of February 25, 2026, Shopify has officially solved one of the most persistent friction points for European and British merchants: Native VAT Number Validation at Checkout. At eCommerce Today, we’ve spent years helping brands navigate the complexities of...
by Stefan Chiriacescu | Feb 10, 2026 | Shopify
1. The Elephant in the Room: The $2,300+ Monthly Cost We talk to clients weekly, if not daily, who ask the same question: “Stefan, is it actually worth upgrading to Shopify Plus?” And honestly, I get it. When you first see the price tag, it’s a shock. In...
by Maria Zaharia | Feb 10, 2026 | Apps, Shopify
The Hidden Conversion Killer Most Shopify Stores Ignore In the Shopify ecosystem, one of the most common growth mistakes is over-installing apps in the pursuit of more features, more automation, and faster scaling. While apps are essential to extend Shopify...
by Stefan Chiriacescu | Jan 27, 2026 | Shopify
In today’s privacy-first digital world, eCommerce brands face a critical challenge: how do you understand what your customers want when the traditional tools for tracking them are disappearing? With cookie deprecation, iOS privacy restrictions, and tighter regulations...
by Stefan Chiriacescu | Jan 20, 2026 | Shopify
In the rapidly evolving world of online retail, the pet vertical has shown unprecedented growth. Pet owners are no longer just customers; they are “pet parents” looking for the highest quality treats, specialized food, and premium accessories. To meet...