The Project
SkinSeen is a Romanian distributor of Korean skincare products bringing authentic, dermatologist-approved beauty solutions to local consumers. The brand stands for innovation, transparency, and accessibility, helping skincare enthusiasts discover high-quality products from international and local brands alike.
Originally built on OpenCart, SkinSeen decided to migrate to Shopify to benefit from a more intuitive interface, better performance, and smoother integration with its marketing tools.
The Process
Our work with SkinSeen began with a clear objective to help them in their migration to Shopify while optimizing every part of their eCommerce ecosystem.
We managed the data and SEO migration, ensuring that products, customers, orders, and search visibility were all transferred accurately and securely. In parallel, we handled the frontend development and conversion rate optimization, building a fast, intuitive, and high-performing storefront.
To strengthen customer retention, we led the migration and implementation of the loyalty system, integrating it with Shopify and the brand’s key marketing channels. Our team also provided strategic consulting and marketing automation setup, aligning email and advertising platforms for consistent, measurable growth.
Through a structured process and transparent collaboration, we ensured SkinSeen’s new Shopify store launched smoothly, ready to scale and perform from day one.
Shopify Store Experience
The new Shopify store reflects SkinSeen’s mission of professional yet approachable skincare retailing. With a clean, modern layout and intuitive navigation, the website enables users to easily explore product categories, discover Korean beauty trends, and shop with confidence.
Behind the scenes, Shopify’s ecosystem now empowers SkinSeen with streamlined management, scalable operations, and stronger marketing integrations to support their growing customer base.
Key Features
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- OpenCart → Shopify Migration with complete data preservation
- Loyalty Points Migration to maintain customer trust and engagement
- Advertising Channel Setup Consultation (Meta, Google, Klaviyo)
- Launch Support & Readiness Guidance for a smooth go-live
- Improved Platform Performance & Scalability
- OpenCart → Shopify Migration with complete data preservation
Conclusion
The SkinSeen project represents a full-scale eCommerce transformation — from data and SEO migration to frontend optimization, loyalty integration, and marketing automation. Through a structured and collaborative process, we helped the brand build a high-performing, scalable Shopify store that reflects its identity and supports long-term growth.
Today, SkinSeen continues to deliver the best of Korean skincare and international beauty to Romanian consumers — powered by a robust, future-ready Shopify foundation.